Free Shipping with Royal Mail
30-day money-back guarantee
Pay Safely with Credit Card
The dress you throw on when you want to look like you put thought into it and feel like you’re wearing nothing at all. The Vicky is a sleeveless linen maxi with a deep V-neckline and a single cascading ruffle that runs from the collar all the way to the hem — centre front, tonal, and completely unhurried. No belt. No structure. No decisions. Just a ruffle that does all the styling for you and a skirt that sweeps the floor when you move.
"The Vicky is the summer dress I keep coming back to because the ruffle is exactly right. It's not small and decorative — it runs the full length of the dress and creates a vertical line that elongates the silhouette in a way that a plain V-neck simply doesn't. The linen fabric has a natural crinkle that looks intentional and gets better the more you wear it. In the cream it's the most effortless. In the navy it's the most polished. In the mustard it's the colour that surprised me most — warm, rich, and unexpectedly flattering on a wide range of skin tones." — Sarah Mitchell, Founder of Valora New York
✔ Deep V-Neckline with Ruffle Collar — the ruffle begins at the neckline, frames the V-opening, and continues in a single unbroken cascade to the hem. The detail that elongates the body and replaces every accessory you were about to add.
✔ Full-Length Centre Ruffle — a wide, tonal ruffle that runs from collar to hem along the centre front, creating a vertical focal point that draws the eye downward and gives the relaxed silhouette an intentional structure.
✔ Sleeveless Relaxed Silhouette — clean armholes, no sleeve, and a body that falls loosely from shoulder to ankle without cinching or shaping. The cut that stays cool all day and flatters without requiring anything fitted underneath.
✔ Tiered Hem with Flared Skirt — the skirt releases into a fuller, slightly flared hem at the ankle that adds volume at the bottom and creates a gentle sweep when you walk.
✔ Crinkled Linen Fabric — naturally textured, breathable, and deliberately relaxed. The fabric that looks intentionally artisanal, improves with every wash, and keeps you cool from morning through evening.
✔ Six Colourways: Sand, Sky Blue, Cream, Navy, Mustard, and Charcoal — every colour carries the same tonal ruffle, which shifts in character with each base. Sand and cream are the most effortless. Navy and charcoal are the most versatile year-round. Mustard is the one that earns the most compliments.
One ruffle. Six colours. The dress that always looks like a decision.
Free UK Delivery on Every Order
At Maeven London, we want your experience to feel as seamless and enjoyable as the pieces you have chosen. That is why every order ships completely free, no minimum spend required.
Each order is carefully prepared and dispatched within 1–3 business days.
While your parcel makes its way to you, rest assured it is handled with care from our end to your door. We cannot wait for you to open it.
We want every piece you receive to feel exactly right. That is why every order at Maeven London is backed by our 30-day return guarantee, so you can shop with complete confidence.
Eligibility: Items can be returned within 30 days of delivery, provided they are unworn, unwashed and in their original condition with all tags still attached.
Process: Simply contact us at info@maeven-london.com and we will personally guide you through a straightforward return process from start to finish.
Refunds: Once your return is received and approved, your refund will be issued to your original payment method within 14 days. Original shipping costs are non-refundable.
Your satisfaction is not just a priority, it is our guarantee.
At Maeven London, our pieces are designed with a relaxed, feminine silhouette in mind. Our sizing runs slightly smaller than standard UK sizing, so we recommend checking the size guide carefully before placing your order.
How to measure: Use a soft measuring tape and measure your bust, waist and hips. Compare your measurements to the size guide on each product page for the most accurate fit.
If you are between two sizes, we always recommend sizing up. Our styles are designed to drape elegantly and a slightly looser fit will always look more intentional than one that is too snug.
Please note that measurements can vary slightly between styles depending on the cut and fabric, so always refer to the size guide on the individual product page rather than going by your usual size alone.
Still unsure? We are happy to help. Contact us at info@maeven-london.com before placing your order and we will advise you on the best size for your measurements.
